New Brand O project 20SS New Arrival!2/13/2020 7:55 PM
The first shipment of O project, which was newly launched in 20 SS season, has arrived!
This time, 1 type of hood shirt jacket and 2 types of tunic are now in stock.
The items produced by the designer JAN JAN VAN ESSCHE in Antwerp, Belgium are characterized by the bold use of fabric and the sophisticated cutting.
This over-sized unisex item naturally fits to the wearer's body and provides a comfortable fit.
The striped linen fabric used for both the tunic and the shirt jacket has a dark color but a slightly transparent feel and a cool impression.
The moderate firmness and slightly bumpy look are accentuated by the minimal pattern work.
The dry touch cotton linen fabric used only for the tunic looks gray at first glance, but it is not a single color. It has a mixed ethnic and simple texture when seen closely.
Both of them have a voluminous feel, and the unique silhouette that is rounded towards the hem gives an image of the alphabet "O" that is familiar with the concept of the brand.
A unisex brand created by JAN-JAN VAN ESSCHE, a designer from Antwerp, Belgium which started at during the spring-summer 2016 collection.
"FREE SPIRIT" is a concept that has poured into the designs, it is an open, free and unique collection in all aspects of pattern, design and material.
The "O” symbolises a "LINK” in connection. Each item is different but a story is created at the same time. As one circle "O", it slowly changes its shape and each personality is created. Everyday people grow and no day is the same. The designer believes that it is important to link "O" and that it is necessary to connect with each other as we express "the state of being connected or moving”.
Designer: JAN-JAN VAN ESSCHE
Production Area : Belgium